News‎ > ‎

10IPT: Starbucks Case Study

posted Jul 27, 2011, 9:30 PM by Eddie Woo   [ updated Jul 28, 2011, 5:55 PM by Unknown user ]
I've said it before, and I'll say it again - every day, the elements of the IPT course get more and more relevant. All the kinds of systems you've been learning about seem to be finding their way into how we do everything in life - even the way people drink coffee. Case in point: the tasks below! (Since there are so many, you may like to divide up the tasks among you and some friends, then discuss your answers afterwards.) 
  1. Read the following articles:
  2. Identify the hardware devices that would be used as part of this communications system.

  3. Describe two social and/or ethical issues that are associated with this system.

  4. Compose a brief feasibility study that investigates the practicality of implementing this system across participating coffeehouses on a nationwide scale, addressing all four aspects of feasibility (financial, technical, schedule and operational).

  5. Outline the key reasons why Starbucks (as well as McDonald's) would offer this service to its customers, in light of the high cost incurred in both installation and maintenance of the required information system.

  6. Draw a data flow diagram that represents the processes taking place when a Starbucks customer decides to purchase and download a song (that is currently playing in the store) onto their iPhone.

  7. Read about the following apps designed and offered by Starbucks:
  8. Read the following articles that discuss these apps:
  9. Discuss emerging trends in information technology with reference to iPhone apps in general and those offered specifically by Starbucks. In your response you may include some of the following aspects:
    • Changing nature of work
    • e-commerce
    • Convergent technology
    • Identity theft
    • Data integrity