Snapchat: the chat of the future

posted Feb 20, 2013, 1:25 PM by Unknown user   [ updated Feb 20, 2013, 3:28 PM ]

Over the past decade, we have seen the steady expansion of social networking sites. Many seem to reach the highest heights of revolutionary standards, while others grow at lightning break speeds before dying out in a similarly remarkable style. The arrival of the new and innovative app, Snapchat, may seem like the usual trend, but we might just be welcoming the birth of another social networking phenomenon.
Snapchat allows its users to snap photos, record videos, add text and drawings, and then send it to their friends. These photos are then erased from the recipient’s device, within a matter of seconds. The ground-breaking app has been rapidly rising in popularity, especially amongst teens and pre-teens, and already hosts more than 60 million shared photos every day. With its unique feature that permits images to self-destruct in seconds after they are opened, Snapchat is being highly praised as a solution to a society where literally every feeling and moment in life is taken to be shared, liked and commented on. Being ideally designed for those who don’t want to be concerned about every single unappealing photo or humiliating status updates, this app seems to hit the mark at the right place.
The app can be experienced by both apple and android holders, which creates a much larger array of users for the social networking site, and it seems to be constantly expanding. Unlike numerous other social networking apps, Snapchat isn’t solely specialised for one multimedia type but allows the use of three. Users are now able to experience the easy and convenient transfer of image, text and video, all under the same roof. With their newest update that permits the sharing of video, Snapchat can now capture the significant moments of life with the quick and simple press of a button. Recently Co-founder of Snapchat, Evan Spiegel commented on the new upgrade saying, “Video is really important to our service because it allows Snapchatters to share a broad range of experiences and emotions. The Snapchat community is all about living in the moment, and the video brings those moments to life.”
Snapchat has also incorporated a previously unseen feature, known as the ‘screen capture alert’, after many concerns over users’ privacy. Even though the recipients are unable to save the snapchats, there is an added safeguard which notifies the sender with an alert if a screenshot was taken. With the app addressing the many needs of the users, we can see why it has such an incredible success rate. Do you believe Snapchat has the ability to revolutionise social networking and rise to the popularity of already existing apps like facebook?